I guess I don’t really understand what James’ “input” to 13 will be, but if it ends up resulting in high value/quality ice rods at a lower price point, I’m all for it. He’s right that the higher priced rods for ice fishing last few years seem a tad excessive.
I also get that it’s a business, but at least for me there’s a ‘trust issue’ too. I have trusted James and crew and greatly value their advice and I do indeed watch what they use. I bought a TUCR rod or two solely because they have used/recommended it. I sneezed on one and it busted, so that sorta sucked. But…I replaced it under warranty and it’s hands down the best ice rod/rods I have. Same deal with my Striker gear.
Also…the fact that James is commenting/giving responses on this thread I respect. A lot of folks would just ignore the comments, so appreciate him being willing to engage.
Looking forward to this ice season. I hope they can top ‘lipping a laker’ episode. My favorite.